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Thursday, January 27, 2011

Brand Spanking New Website for New South Wales' Central Coast



Central Coast, New South Wales is delighted to shout from the roof tops that their brand spanking new website is now live. The leisure website has been refreshed with new branding that characterizes the Central Coast's natural assets, the envy of many. The Central Coast is located one hour's drive north of Sydney and is Australia's premier lifestyle and waterfront destination.

Ollie Philpot, Chief Executive Officer, Central Coast Tourism confirms 'our new website now encapsulates the vibrant essence of the Central Coast and its lifestyle. The site has been designed to provide a user friendly experience, with enhanced user capabilities, simple site navigation and interactive online guides. With over 80% of leisure seekers using the internet to research and plan their travel, this site will become an invaluable tool for anyone planning to spend leisure time on the New South Wales' Central Coast.'

The new site features detailed information on the six distinctive regions of the Central Coast, each with their own unique character and style. The extensive range of coastal experiences are highlighted under the 'Play' tab including Water, Land and Adventure Activities, National Park, Beaches, Culture and Indulgence, and Dining and Entertainment. Under 'Stay' the diverse mix of accommodation from simple campsites through to luxury international class hotels such as Crowne Plaza Terrigal are showcased. All this combined with a secure booking service provides a one stop online experience for people wanting to discover the New South Wales' Central Coast.

'We also feature a 'Free' category as some of the best things in life are free and some of those 'best things' are on the Central Coast'. Philpot adds.

Philpot confirms 'the site has been a long time in the making but we are thrilled with it and are confident that the improvements will provide a superior experience for online visitors'. Check it out for yourself at www.visitcentralcoast.com.au.

About Central Coast Tourism
Central Coast Tourism Inc. is non-profit and financially supported from its own industry base (through a membership structure), by Gosford City and Wyong Shire Councils and also Tourism NSW. Its role is to develop, market and promote the region as a significant tourist destination in the domestic and international markets, to achieve increased visitation/expenditure, and to provide customer service to visitors and to its members.

The tourism industry plays an influential role in shaping the Central Coast's economy, with visitor expenditure exceeding $759 million* annually. As the tourism industry continues to grow, Central Coast Tourism helps the Gosford and Wyong Shires prosper through its destination marketing efforts. *Source: Tourism NSW, Visitor Statistics YE Sep 10

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