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Wednesday, March 25, 2015

Largest Ferrari Experience in Southern Hemisphere headed for Australian Motoring Festival

LaFerrari to feature – Italian supercar giant’s most ambitious project ever

Ferrari have announced that they will be showcasing LaFerrari, the $3 million limited production hybrid supercar, as the centrepiece of the 2000 square metre Ferrari exhibition at the inaugural Australian Motoring Festival, to be held from 26-29 March at the Melbourne Showgrounds.

In an exhilarating exhibition featuring more than $30 million of its iconic sports cars, Ferrari have spared no expense to showcase the very best of the iconic 86 year old Italian supercar manufacturer.

“We are delighted to be bringing more than 2,000 square metres of Ferrari engineering, design and passion to Melbourne, including our most ambitious project to date, LaFerrari, which boasts the greatest performance ever achieved by a Ferrari production car,” said Herbert Appleroth, CEO of Ferrari Australasia.

“Surrounding LaFerrari will be a uniquely Ferrari experience featuring 30 years of Ferrari supercar history, a stunning Ferrari showroom with the latest range of Ferrari road cars, and our Ferrari Kids Zone with interactive displays, racing simulators and slot cars.”

Limited to only 499 vehicles, LaFerrari boasts an incredible 789-horsepower 6.3-liter V12 engine capable of revving to 9,350 rpms. All of this adds up to a 0 to 100 kph time of under 3 seconds. With the aerodynamics of a Formula 1, the unique HY-KERS hybrid drivetrain, and Ferrari’s signature design aesthetics, LaFerrari is a truly incredible showcase of Italian automotive engineering.

“The Ferrari experience at the festival is going to be something that no Ferrari fan in Australia will want to miss,” said Australian Motoring Festival Event Director Kylie Wood.

“Ferrari is committed to showcasing the very best they have to offer at the event, on a scale you won’t be able to find anywhere else in the Southern Hemisphere. With the Ferrari Kids Zone, historical Ferrari exhibit and the latest model road cars on display, there will be something on offer for Ferrari fans of any age.”

The Australian Motoring Festival will be held from 26-29 March at the Melbourne Showgrounds. Tickets start from $30 for adults and $20 for children, with RACV and VACC members saving more than 30% on ticket prices. For more information and to purchase tickets, visit the website at

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