Through the new partnership, Wild Bush Luxury and Taylors Wines will collaborate on a series of travel experiences that enhance Wild Bush Luxury's exclusive Arkaba property in South Australia's Flinders Ranges, with Taylors' award-winning wines; bringing food, wine and travel together in the iconic Aussie outback.
Founded upon a shared passion for local produce and authentic Australian experiences, as well as a strong commitment to sustainability and conservation, the partnership will promote the natural beauty and heritage of South Australia through inspirational packages and exciting campaigns.
The first in a series of planned collaborations launched this month with the unveiling of Wild Bush Luxury's “Your Wild Bush Story” digital campaign atwww.DiscoverArkaba.com.
The online campaign has been thoughtfully designed to drive awareness and inspire travellers to explore Wild Bush Luxury's unique Australian experiences through a series of sensory 3D-sound and cinemagraphs, which invoke the emotional feelings of being immersed in the bush.
The storyboard campaign takes online guests on a journey through a sequence of Wild Bush Luxury outback experiences, encouraging them to create their own “Wild Bush Story” for the chance to win an exclusive South Australian experience with Arkaba and Taylors Wines.
Every “Wild Bush Story” entrant is in with the chance of winning first prize, which includes a choice of a three night exclusive stay at Arkaba Homestead or a four night Arkaba Walk adventure. En route to the chosen Arkaba experience, the winner will get the chance to experience being a winemaker for a day at Taylors Wines, located in the beautiful Clare Valley. Five runners up will each receive a Taylors Wines six-pack of Taylors gold medal winning 2013 Jaraman Shiraz.
Wild Bush Luxury's owner and founder, Charlie Carlow, considers a partnership with Taylors Wines a natural fit for his South Australia outpost and a great opportunity to further enhance the guest experience at Arkaba:
"Both Taylors Wines and Wild Bush Luxury share a passion for quality South Australian produce, sustainable practices, and exceptional, authentic guest experiences,” said Mr Carlow.
“Taylors Wines vineyard is located roughly halfway between Adelaide and Arkaba, providing an idyllic stop for our guests to stretch their legs and enjoy a tasting on route to the Flinders Ranges,” he added.
“As well as encouraging our guests to stop off at Taylors Wines, we will also be introducing a handpicked Taylors range to our property wine lists. There is no better way to enjoy a great wine than in the exclusive and beautiful surrounds of the Arkaba Conservancy.
Wild Bush Luxury, owner operator of Arkaba Homestead and the Arkaba Walk, redefines the South Australian outback experience by providing guests with passionate and knowledgeable guides, thoughtful, luxurious touches and the finest food and wine menus.
Guests also learn about the conservation work being carried out on the property, as part of Wild Bush Luxury's commitment to the conservation of Australia's natural and cultural heritage. It is this local knowledge that makes a stay at Arkaba an enriching and truly Australian experience.
Just five hours drive (or a one-hour charter flight) from Adelaide via South Australia's wine regions, Arkaba is one of Australia's most accessible outback experiences.
Individual rooms at the Arkaba Homestead costs from $816 per person per night twin share, with a minimum stay of two nights. Single clients pay a supplement of $408 for a room.
Rates are inclusive of chef prepared meals, beverages and privately guided activities on the property (4WD safaris, wildlife viewing, daily guiding).
For further information on Arkaba visit: www.arkabawalk.com orwww.arkabastation.com
Booking enquiries:
Wild Bush Luxury Reservations: info@wildbushluxury.com, 1300 790 561
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