Sleep has always been a focus for Sofitel. In 2003, the brand unveiled a major innovation: the Sofitel MyBed experience, the epitome of comfort. A box spring, mattress, topper, comforter, and an extensive selection of pillows, developed with the utmost care to deliver unmatched comfort and the sensation of being cradled in clouds. Sofitel has now taken its commitment to slumber a step further by conducting a scientific study to analyse its guests' sleep. The aim was to better understand how travelers sleep, in order to help them sleep better and longer. The study was designed to minimise the notorious "first night effect," which occurs when people sleep away from home.
