Kiwi Collection's new website has won an esteemed WebAward from the Web Marketing Association for Outstanding Achievement in Web Design.
This is Kiwi Collection's second such award, winning on a previous occasion in 2006 for their original site. Since this new site's launch in April of 2010, Kiwicollection.com has seen traffic increases of 275%, reservations increases of 312%, and average booking values of USD 1,260.
Now in its 14th year, the WebAwards is the premier annual website award competition that names the best Web sites in 96 industries while setting the standard of excellence for all website development.
Kiwicollection.com can attribute its success to a number of key themes, two of the most significant being, intuitive usability, and timeless design. Kiwi Collection's proprietary and unbiased rating criteria takes into consideration generosity & value, room-type, food & beverage, spa & fitness, attention to detail, wow/hip factor, architecture & design, location, and fit-to-promise.
Over 2100 hotels in 127 countries all feature weather forecasting and dynamic best-rate pricing. Hotels featuring a Kiwi Advantage offer free perks that differ from hotel to hotel. A subset of the collection, the Visa Luxury Hotel Collection, offers Visa Premium cardholders perks such as free upgrades, complimentary Internet or valet parking, continental breakfast, and food & beverage credits.
Kiwi Collection also offers a 24/7 Reservations Team, for those looking for that human connection when booking their hotel.
ABOUT KIWI COLLECTION INC.
Kiwi Collection, headquartered in Vancouver, with offices in Sydney and London, is an independent curator of hotels founded by people with a passion for travel. Every hotel, including those belonging to many well-known international brands, is personally reviewed before being invited to join. Hotels cannot pay to be included in the collection, and are excluded if they no longer meet Kiwi Collection's strict criteria. The collection currently features over 2100 hotels in 127 countries.
Kiwi Collection was incorporated in 2003 to provide mass affluent travelers and travel agents with an up-to-date, unbiased, and trusted resource of the finest hotels around the globe. The portfolio reaches its target audience through strategic partnerships and online via kiwicollection.com, which includes Wow Travel, Kiwi Collection's Digital Travel & Lifestyle Magazine. Kiwi Collection's large format coffee table book series Overnight Sensations: Hotels for the Discerning Traveler is edited by co-founder and president, Philippe Kjellgren, and is published and distributed globally by San Francisco's Chronicle Books.
In 2010 Visa selected Kiwi Collection to create the Visa Luxury Hotel Collection - a global initiative for premium cardholders.
http://www.kiwicollection.com
Tuesday, September 28, 2010
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The Expeditionist
Venturing to the world's special places
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