Image source: greendiary.comResearch conducted by ZUJI.com.au into the travel intentions of 3,000 Australians has shown Australians love being green but don't want to foot the bill – and that young Aussies are the toughest demographic to convince to do their part.
Managing Director of ZUJI APAC, James Gaskell, says the research has affirmed that travellers genuinely want to travel green.
"Australians like to think of themselves as environmentally conscious and our most recent research has shown that Aussies love the idea of saving the environment. However when it come to their holiday, they don't want their environmental conscience to impinge on them having fun. In fact, 71% of Aussies would rather live it up than worry about reducing their environmental impact when travelling," says Gaskell.
The results also identified 18-24 year olds as the least environmentally conscious of all age groups, with more than 80% showing skepticism over carbon offset programs.
INTERESTING SURVEY STATISTICS:
· 71% of travellers confessed that they'd rather live it up than worry about reducing their environmental impact when travelling.
· 18-24 year olds proved to be the most motivated by price and value, and the least environmentally conscious of all age groups.
· Three quarters of Australian travellers are apathetic about carbon offset programs.
For discounts, deals and more, join ZUJI on Facebook, ZUJI on Twitter or ZUJI on Google+.
No comments:
Post a Comment