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Tuesday, December 18, 2012

Mantra Hits The Stage With Key Arts and Entertainment Partnerships


Mantra Hotels continue to forge ongoing partnerships with the Arts and Entertainment industry with the acclaimed Diamond (60th) Anniversary Australasian Tour of Agatha Christie's iconic play, 'The Mousetrap' the latest to partner with the leading Australian hotel group.

Mantra's National Sales Manager, Beau Keller and Sales & Marketing Executive, Michelle Doyle-Jones are pictured taking time out on the set of the famous 'whodunit' with cast members Christy Sullivan and Gus Murray and Producers Linda Bewick and Louise Withers in advance of the production's final season of the tour in Brisbane, which commences performances on 28 December at QPAC'S Playhouse Theatre.

The show's production team, cast and crew will make Mantra South Bank their home throughout the season just as they did previously with Mantra on the Park in Melbourne and Mantra on Northbourne in Canberra during their seasons in the southern capitals.

As official accommodation partner, Mantra is also offering Brisbane theatre goers ticket and accommodation packages from $241 per person staying at Mantra South Bank or from $180 per person at Mantra on Queen – see http://www.mantra.com.au/themousetrap/ for details.

Producer Louise Withers praised the partnership: "The Mantra Apartment properties provide a great opportunity for our companies to feel as much at home as possible as they tour the country. The partnership we have enjoyed benefits us commercially and provides a friendly and professional service allowing us to tailor our needs for touring productions."

Mantra's Beau Keller who heads up the Sport & Entertainment sales portfolio, said that "Mantra can also bring many other benefits to a production to complement the size and convenience of their apartment hotel rooms."

"As a full sponsorship, marketing and accommodation partner, we can promote the ticket and accommodation packages to our database of over 1.2 million subscribers; deliver cooperative marketing campaigns; advertise on our websites and point of sale at hotel concierge desks and partner with outlets such as Showbiz to generate interest in the production."

"We have greatly enjoyed the association with the cast and crew of The Mousetrap and look forward to working with Louise Withers and Associates and their Co-Producers to accommodate many more productions in the future," he said.

To date, Mantra Hotels have provided full sponsorship, marketing and accommodation partnerships with major productions such as, MAMMA MIA!, Hairspray, the English National Ballet and Global Creatures' How To Train Your Dragon. The relationship with Global Creatures will continue in 2013 when Mantra will accommodate cast and crew for War Horse and King Kong.

Other cast and crew accommodation partnerships have been forged with Cirque du Soleil, Moonshadow and Annie the Musical at Mantra apartment properties in Melbourne, Sydney, Brisbane and Canberra; and with hotels located in all capital cities, Mantra is well placed to accommodate national touring productions.

For further information about Mantra Hotels and Resorts visit www.mantra.com.au


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